I’m Adam Groce.

I’m a copywriter and strategist with a background in creative writing and project management.

I’ve been working in the advertising industry for almost two years, but I’ve been writing for much longer.

Before I went to the University of Houston to study advertising, I was a creative writing major at Alvin Community College — and before that, I was a manager at a pizza store.

I’ve worked agency-side, in-house, and on my fair share of freelance projects.

I like to think that my diverse work history gives me an edge when it comes to managing projects in a fast-paced environment, but it’s my decades of creative writing experience that I believe really defines my approach to advertising.